A primary benefit of this strategy revolved around marketing, as Mattel could sell dolls specific to each film separately from the DVDs and merchandise related to props, costumes, and sets from the films.
This resulted in the creation of the Barbie film series, which initially revolved around Barbie being re-imagined as a princess and eventually expanded into various worlds of fashion and fantasy. Therefore, targeted career Barbies were discarded in favor of looking for more interactive platforms through online or digital media. However, Mattel's research showed that girls were spending more time online than playing with physical dolls. Mattel's team also considered targeting market audiences of career women and their daughters by introducing lines of Doctor or Lawyer Barbies. This move might also have been rejected because of the success of the sexualized Bratz dolls of Mattel's competitors. Mattel consultants initially considered reducing the Barbie's breast size, but later claimed that the doll's figure could not be changed because "being consistent is one of her biggest strengths". Mattel therefore attempted to overhaul the Barbie brand to keep the toy relevant to consumers in the modern age by bringing in consultants and conducting research on key market groups. īarbie's net popularity on the toy market began to decline in the 1990s, and struggled further when MGA Entertainment introduced a line of Bratz dolls, whose sexualized characters contrasted with Barbie's older, chaste image. As of 2013, the film franchise has sold over 110 million DVD units worldwide.
BARBIE GAMES BABY SERIES
The first ten films in the series sold 40 million DVD and VHS units worldwide by 2007, grossing over $700 million in sales. Scholars examining how the Barbie films differ from other princess narratives have concluded that Mattel intentionally attempted to remediate its brand based on feminist criticisms through storytelling in the films. The films were created in an attempt to revive sales and love for the brand since the 1990s due to the rise of online and digital media. The Barbie films and their plots center on Barbie as the singular CGI main character, and often frame Barbie as a modern girl telling the story to one of her sisters or a younger friend. The 35th film, Barbie: Video Game Hero from 2017, marked the last time that the series aired on television.
BARBIE GAMES BABY TV
For the following 15 years, Barbie movies were released both on DVD and as TV specials on Nickelodeon. The next year, the franchise made its television debut on Nickelodeon with the second movie, Barbie as Rapunzel. The series began in 2001 with the direct-to-video release of Barbie in the Nutcracker. Since 2017, they have instead been available on streaming services.
From 2002 to 2017, the films were aired regularly on the Nickelodeon cable channel. This page has been rated from our 12360 visitors with 4.80 stars out of 5.The Barbie film series is a franchise of animated films featuring Barbie, a fashion doll manufactured by American toy company Mattel. As soon as you start playing your favorite baby pony games, you will immediately go to the world of magic and dreams! We wish you a pleasant journey! In our games, you will have to prove that true friendship is a collection of all real values. We can assume that other countries contain larger pets, but in our games, you will not notice the difference. In our baby pony games, you can find rare breeds of ponies, like Welsh, Scottish, and American. There are different types of breeds found both in Russia and in other countries. Ponies have origins in the British, Icelandic and Sicilian Islands. Some ponies reach 140 centimeters, but this is instead an exception to the rule. Ponies have short legs and broader bodies. So, let`s see with you who the ponies are. But before you start playing a pony game, you need to have preliminary theoretical information. Only on our site, you can find a lot of games with baby ponies. Pinkie Pie is a pony that will a friend at any time of the day or night. Twilight Sparkle always finds herself in unforgettable adventures with her true friends, but cannot cope with her problems. For example, Twilight Sparkle plays the role of a funny pony, who has a constantly cheerful and good mood. All of them have their own special qualities, advantages, and disadvantages. In the baby pony games, you will meet interesting characters, for example, Twilight Sparkle, Pinkie Pie, Applejack and other heroes.